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Attribute	Google AnalyticsGoogle's free website and app analytics.	SemrushSEO, ads and content marketing suite with AI tools.
Pricing	Free Free to use	Free plan Free plan with paid upgrades
Level	Amateur & Pro	Professional
Heat	74	76
Categories	Distribution	Distribution, Research
Pros	+ Free and the industry standard + Deep Google Ads integration	+ Very deep SEO data + All-in-one marketing suite
Cons	− Steep learning curve − Needs cookie consent in many regions	− Expensive for individuals
	Visit website ↗	Visit website ↗

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